Lifetime Brands to Report Fourth Quarter and Full Year 2010 Financial
Results on Thursday, March 10, 2011

GARDEN CITY, N.Y., Feb 28, 2011 (BUSINESS WIRE) --

Lifetime Brands, Inc. (NASDAQ GS: LCUT), North America's leading resource for nationally branded kitchenware, tabletop and home décor products, today announced that it will release its fourth quarter and full year 2010 financial results at 7:00 a.m. (Eastern time) on Thursday, March 10, 2011. The Company has scheduled a conference call for 11:00 a.m., at which time Jeffrey Siegel, Chairman, President and Chief Executive Officer, and Laurence Winoker, Senior Vice President and Chief Financial Officer, will discuss the Company's financial results and will be available to answer investor questions.

The dial-in number for the conference call is (706) 679-7464. A replay of the call will also be available through March 17, 2011 and can be accessed by dialing (706) 645-9291, conference ID #43675790. A live webcast of the conference call will be broadcast in the Investor Relations section of the Company's web site, www.lifetimebrands.com. For those who cannot listen to the live broadcast, an audio replay of the call will also be available on the site.

Lifetime Brands, Inc.

Lifetime Brands is North America's leading resource for nationally branded kitchenware, tabletopand home décor products. The Company markets its products under many of the industry's best known brands, including Farberware(R), KitchenAid(R), Pfaltzgraff(R), Mikasa(R), Cuisinart(R), Calvin Klein(R), CasaModa(R), Gorham(R), Hoffritz(R), International(R) Silver, Kirk Stieff(R), Nautica(R), Pedrini(R), Roshco(R), Sabatier(R), Sasaki(R), Towle(R) Silversmiths, Tuttle(R), Wallace(R) and Vasconia(R). Lifetime's products are distributed through most major retailers in North America.

SOURCE: Lifetime Brands, Inc.

Lifetime Brands, Inc.
Laurence Winoker, 516-203-3590
Chief Financial Officer
investor.relations@lifetimebrands.com
or
Lippert/Heilshorn & Associates
Harriet Fried, 212-838-3777
Senior Vice President
hfried@lhai.com